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HOW BLUBER WORKS?

  1. Customer sets up some rules of any intended campaign at a central server via a web browser. By setting some specific date and time, the actual contents will be dispatched accordingly.
  2. Once BLUBER server is running, it constantly scans for Bluetooth-enabled mobile devices. The coverage range for BLUBER antenna is typically 100 meter for a class-1 antenna and 10 meter for a class-2 antenna.
  3. When a user is within BLUBER coverage range and makes his/her mobile device discoverable, BLUBER will identify the device’s universally unique 12-character hex ID. It is recommended to have visible call-to-action poster, screen or flyer to inform users that they are within a BLUBER zone.
  4. BLUBER will check the Bluetooth ID against its internal database. Based on the pre-set rules, it will deliver the relevant content(s) to the device.
  5. Every delivery status (success, decline/reject, partial transfer, timeout) is recorded so that detailed statistics of a campaign can be retrieved.

Types of files supported

  • Text (.txt files)
  • Still images (GIF or JPG files)
  • Animated images (Animated GIF files)
  • Audio (WAV, RMF, MP3, MP4 or Ringtone files)
  • Video (RM, 3GP or MP4 files)
  • Java Applications (JAR files)
  • And many more!

 

However, we recommend against application files like JAR or EXE, as recipients are usually skeptical or reluctant to receive such file contents.

 

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